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enterprise website is a platform for enterprises to carry out network marketing and image promotion on the Internet, which is equivalent to the enterprise's network business card. It is not only a good publicity for the image of the enterprise, but also can assist the sales of the enterprise. Through the network, it can directly help the enterprise to realize the sales of products. Enterprises can use the website to carry out publicity, product information release, recruitment and so on. It is the platform and portal for enterprises to the Internet and an important condition for enterprises to carry out online marketing.

website production should pay attention to the viewer's visual experience, strengthen customer service, improve the network business, to attract the attention of potential customers.

the so-called enterprise website is a website built by an enterprise for the purpose of network marketing, in order to carry out enterprise publicity on the Internet, save publicity costs and increase publicity methods.

many companies have their own websites, they use the website for publicity, product information, recruitment and so on. With the popularity of web page production technology, many individuals have begun to make personal home pages, which are usually used by producers to introduce themselves and show their personality. There are also network companies that provide network information as a means of profit. Usually, the websites of these companies provide information on all aspects of people's lives, such as current affairs, travel, entertainment, economy, etc. A set of related web pages containing content, such as text, images, video, audio, etc., hosted on a website at least one web server, accessed via a network (e. g., the Internet through an Internet address known as a Uniform Resource Locator or a private local area network). All publicly accessible websites together make up the World Wide Web.

in the early days of the Internet, websites could only hold simple text. After several years of development, when the World Wide Web appeared, images, sound, animation, video, and even 3D technology began to become popular on the Internet, and the website slowly developed into the picture and text that everyone saw. Through dynamic web technology, users can also communicate with other users or website managers. There are also some websites that offer email services.

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